It’s dawned on me that rbl is 15 years old this month. Sadly we’ve been too busy to stop and …
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Why Brand Matters in Higher Education
A perfect storm in the Higher Education sector that has led many highly respected institutions to take a long hard …
Turning strategy into creativity – what clients need to know
So you’re thinking of holding a strategic brand review. Something has changed in your business, your organisation has new goals …
The Importance of Brand Research
We live in an age of unprecedented access to information, open peer-to-peer dialogue and freely-offered opinion. Brands operating in this …
Making the move from client-side to agency
In the second instalment about working at a growing brand agency, Rhiannon Lowe, rbl’s Account Director, shares her experience of …
First impressions of a growing brand agency
In the first of a series of three posts about working at a growing brand agency, Faye Taylor, Senior Account …
Working in Sports Branding – a man’s world
I’ve worked in sports branding for the past 15 years supporting teams and governing bodies involved in motorsport, the Olympics, …
6 Ways Brand Will Add Value To Your Business in 2018
Building a strong brand has the potential to transform your business, but how? Brand is far more than just a …
Why rebranding is challenging
At rbl, the vast majority of our work involves rebranding existing businesses and organisations. We also create new brands for start-ups, …
The relationship between brand and culture
Brand is culture. There, I’ve just written the shortest blog ever! Perhaps this needs a bit more explanation… Many businesses …