Driving sustainable growth and cleaner industry through brand
From renewable power to thriving ecosystems, we’re enabling companies and organisations to address the challenges and seize the opportunities ahead.
Building brands to move cleaner industry forward
Position sustainability as a competitive advantage, build trust through transparency, and drive market adoption by engaging customers with a relevant brand.
We’ve helped OCI Global redefine its brand to accelerate its transition to a cleaner future, helped HR Wallingford redefine themselves from the inside out, and supported ReLondon to emphasise its leadership in sustainability and the circular economy.
Our cleaner industry brand success stories
Suez
NFU Energy
Speedy Hire
Recent Cleaner Industry Brand Insight
The Greenhushing Report
93% of industrial companies in the UK believe they have made real progress towards net-zero goals. But, two-thirds are afraid of greenwashing accusations and a third actively keep quiet. This research analyses the issue and provides advice for how brands should respond.
Conversation with Gillian Daines
Gillian Daines, Global Head of Corporate Communications at OCI Global, discusses the role brand plays in helping avoid greenhushing and greenwashing and OCI’s brand strategy as they pivoted to a more sustainable future.
Brand Bridge LIVE:
The Greenhushing Report
Adam Concar (Creative Director) and Rhiannon Lowe (Head of Strategy) discuss the findings of the research and provide advice for brands about how to improve confidence, overcome greenhushing and power progress.
“The team at RBL have been superhuman in their collaborative approach, the strength of their strategic input and quality of creative output, and they’ve delivered within a very tight timeframe. Our new brand is already making a difference from transforming our opportunities to recruit, to the sense of pride it generates in the team, we can’t believe what’s been achieved in such a short space of time.”
“"rbl instantly got to grips with the complexity of our business, our stakeholders and the unique skillset we have. They worked alongside us all the way through in a truly collaborative process that built trust with our people at all levels. That approach provided the buy-in at the outset and helped us make this truly transformative for the business and has given us a brand that will take the business forward."”
“As a global society we have a massive challenge ahead of us – the stats are frightening. But we truly believe that the solution to the climate crisis is within our collective grasp. RBL understood the complexities of the problem, and the need for a powerful message with clear and meaningful actions to enable everyone to play their part. Our new name, identity and message deliver all of that, and have filled our team with new hope and vigour – together, we really will save the world.”
Build a
meaningful brand
discover the insight to navigate change
define the ideas to shape your story
design an identity to cut through complexity
deliver the impact to move you forward
