Last summer we were asked by our client Severn Trent to help them design and submit their 5 year business …
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A Lot Has Changed in 30 Years
Between Christmas and New Year I went to Amsterdam with my dear friend David Constantine. We met 30 years ago …
Birmingham 2022 Commonwealth Games’ procurement event
Our Head of Brand, Rebecca, had an early start on Tuesday morning when she joined the panel at the Birmingham …
6 Ways Brand Will Add Value To Your Business in 2018
Building a strong brand has the potential to transform your business, but how? Brand is far more than just a …
Why rebranding is challenging
At rbl, the vast majority of our work involves rebranding existing businesses and organisations. We also create new brands for start-ups, …
The relationship between brand and culture
Brand is culture. There, I’ve just written the shortest blog ever! Perhaps this needs a bit more explanation… Many businesses …
Who has responsibility for brand?
There are three answers to this question: 1. Everyone is responsible for delivering the brand. When we work for an …
What are the typical challenges in a rebrand?
There are rebrand and rebrands. Rebranding an organisation that’s been established for 100 years, employs 5,000 people and operates from …
What does a brand agency actually do?
Appointing a brand agency can be a big decision for a business, so we decided to shed a little bit …
6 reasons social media can be effective for your business
Social media is an effective marketing communications platform that can really help your brand get noticed. Facebook, Twitter, Vimeo, LinkedIn, …